Shane M. Ruff
[email protected]
630-846-1450
531 Cape Florida Lane
Naples, Florida
www.shaneruff.com
www.linkedin.com/in/shaneruff
Summary: Media Radio Television Professional Seeks Technical Position
- Over 20 years of Management experience including the ability to strategically plan, allocate and coordinate people and resources. Top-level communicator, leader, and motivator. Skill-set includes communication, critical thinking, ethics, and problem solving.
- Wrote and produced broadcast copy for newscasts, and over 500 Radio Spots. Performing On-Air Live or packaged reports. Experienced talk show host. Interviewing expertise.
- Background includes over 20 years in Television and Radio
- Freelance site ranking in the top 30% of Final Cut Pro Editors and top 20% Photoshop Editors.
- News-Driven Photojournalist with 20+ years of media experience. Compiled ENG/EFP packages using Pro/Prosumer or DSLR cameras and audio equipment. Adept at seeing beyond the lens to deliver compelling stories. Creative video editor.
- Experienced talk show host. Interviewing expertise including man on the street, political, to sports. During radio career, spent 8 seasons covering the Chicago Wolves (IHL/AHL) and Chicago Blackhawks (NHL) Professional Hockey franchises.
Photojournalist / Collier County Bureau
WFTX FOX4 • Cape Coral/Ft. Myers/Naples, Florida
(The E.W.Scripps Company)
11/2021 - 7/2022
- Bureau Photographer/MMJ for Collier County
- Compiled videography in the field, resulting in visually accurate story presentation in the daily newscast.
- Shot using Sony PXW-X320 Camera. Editing footage for use in stories using Final Cut Pro X platform.
- Responding to breaking news and spot news with urgency and flexibility.
- Conducted interviews. Aided reporters in writing copy.
- Photographed / Video high-quality images for both Broadcast and Internet distribution.
- Transmitted Live Shots via TVu transmission unit.
Photojournalist
WINK TV (CBS) • Ft. Myers, Florida
02/2019 - 10/2020
- Compiled videography in the field, resulting in visually accurate story presentation in the daily newscast.
- Shot using Panasonic P2HD Cameras. Editing footage for use in stories using Edius / Grass Valley platforms.
- Responding to breaking news and spot news with urgency and flexibility.
- Conducted interviews. Aided reporters in writing copy.
- Head Bureau Photographer night side for Collier County
- Photographed / Video high-quality images for both Broadcast and Internet distribution.
- Transmitted and trouble shot Live Shots via Live U LU600
Owner - Freelance AV Technician
RUFF CUT AV
01/2000 - Present
- Founded a Freelance Audio/Video Production company specializing in NLE using Adobe Premiere Pr CS6/CC, Adobe Audition CS6/CC, After Effects CS6/CC, Ableton Live 9 and Final Cut Pro (X).
- Utilized Prosumer Cameras and DSLR shooting. Studio/ENG/EFP Camera, Audio and Video, Set up and Strike.
- Audio/Video Event Technician. Responsible for the floor operations, including set-up, removal and operations of technology equipment in a hotel environment with a focus on customer service and providing an overall positive experience for guest/client.
- Clients include Audio Visual One, Chicago (www.AudioVisualOne.com ), AV Leads (www.AVLeads.com), Encore (Freeman) Event Technology, (www.encore-us.com), Oneway Ministries editing Prayercast video presentations (www.Prayercast.com), TLN (Total Living Network), Chicago. (www.TLN.com).
- Established, optimized and enforced business policies to maintain consistency and high-quality standards across AV Operations.
General Manager/Director of Operations
Catholic Family Radio Network - WAUR/WYPA • Chicago, Illinois
11/1998 - 07/2002
- Oversaw all aspects of the day-to-day operations of a broadcast facility. Implemented programming, promotion, and imaging of station.
- Hiring, training, and dismissal of air-talent, producers, board operators, sales staff and engineers.
- Purchase, installation, and maintenance of all studio and transmitter equipment. Station budgets. FCC Compliance.
- Oversaw the construction of the Naperville and Chicago studios.
- Handling major portions of the sales and due diligence of the Chicago and Naperville properties upon the disbanding of the network.
- Set, enforced and optimized internal policies to maintain efficiency and responsiveness to demands.
- Developed and submitted strategy and initiative reports to highlight current actions and proposed changes to corporate committees.
- Worked with station engineers to ensure the best quality of on-air programming
General Manager/Director of Operations
WJJG AM 1530 • Chicago, Illinois
04/1994 - 11/1998
Account Executive/Production Assistant
WCCQ FM – Joliet, IL
10/1991-10/1993
On Air Talent/Program Director
WLUV AM & FM – Rockford IL
11/1989- 10/1991
Photojournalist/ Editor
WIFR TV (CBS) – Rockford IL
11/1989- 10/1991
Real Estate Broker/Realtor (Prior Brokerages- RANI, United Real Estate, Andersen Executive, Coldwell Banker)
Coldwell Banker • Naperville, Illinois
06/2002 - 04/2016
Skills
· Radio On-Air Host; 8 years as GM/Operations management /PD/MD; Brokered Air Time Sales.
· Audio Editing - DAW
· Video Editing - NLE and Tape
· Photojournalist
· Final Cut Pro
· Adobe Premiere Pro, Adobe Audition, Adobe Photoshop, Adobe After Effects, Lightroom,
· Edius/Grass Valley
· Reporting / Interviewing
· Programming (Automation)
· Imaging - Color Correction
· Live Shots using Live U (U600), TVu units.
· Live Sound
· Musician (Guitar)
Education
News Journalism
Michigan State University - School of Journalism – East Lansing Michigan (Coursera On-Line Courses)
03/2016
- Certification in News Journalism from MSU
- Graduated with grade score of 100% on 5 courses/+ Capstone Project
- Peer Mentor, "What is News" class
Broadcast Journalism/Communication
University of St. Francis – Joliet, Illinois
- Bachelor of Arts Degree / Broadcast Journalism
- GPA 3.23/4.0; Dean’s List multiple times (70 Credit Hour)
- Top 5% of Journalism Majors
- WCSF Radio (On-Air Talent; Program and Music Director); WCSF TV (Production)
Accounting / Business
Joliet Junior College – Joliet, Illinois
- Associates in Applied Science Degree / Accounting
- GPA 3.657 / 4.0; Deans List Multiple Times (70 Credit Hour)
- Phi Theta Kappa (National Honor Society-Charter Member)
- Accounting Tutor